Your brand is only what people think it is
Smarter access to relevant human insight
Brand awareness, usage and image
Your brand exists in people’s minds. In order to manage your brand effectively, it is important to understand your target groups’ perceptions and preferences. Crowst provides you with valuable insight on how well your brand is performing in relation to brand KPI’s and compared to your key competitors.
Understanding how your brands are performing and resonating with your audiences in the market is vital. With Crowst you are equipped to conduct agile brand surveys, helping to measure and track your brands’ position in the market.
- Track brand awareness & preference
- Identify drivers and barriers for usage
- Learn and benchmark against your competitors
THE insights to position your brand
Map the brand perception and associated values to meaningfully develop and optimize your brand resonance in the market. Benchmark your performance against your competitors to gain competitive edge.
Target the right segments, track in real-time
Your results are only as good and actionable as your targeting is. We ensure you hear the voice of those that matter most to you. Reach your strongest brand fans in each country of your interest.
You’re in good company
See how we future proof brands and companies with relevant human insight
“It was so easy for us, and most importantly, the consumer engagement via Crowst didn’t slow down our concept go-to-market process, it only contributed to it.”
Marko Röytiö, Managing Director, Clas Ohlson Finland
“Crowst has shown how the creative concept testing should look like. Agility, speed and insights relevance count.”
Alo Valtere, Vice President, Brand at Wolt
“On measuring in-store excellence, location is the first factor we are thinking of. Crowst has location built in its core, enabling us to make the right calls at the right time when needed”
Riikka Pellosniemi, Head of Retail Marketing, DNA
“Crowsters, consumers who live throughout Finland and use the Crowst mobile app to respond to studies, delivered us the first 100 responses from Helsinki to Oulu within 24 hours.”
Tomi Kuittinen, Head of Insight & Foresight, HKScan
“Our mission is to provide top quality creative designs to our customers, swiftly when they need it. Crowst has enabled us to test and verify our designs by consumers on a need-basis, when required. We are very happy with our collaboration and will continue to work with Crowst also in the future.”
Jaakko Veijola, Founding Partner, Wörks Agency
“We wanted to get that genuine pulse of thoughts, and we got it with Crowst’s solution designed for smartphones.”
Jussi Laukkanen, CEO of Saimaa Brewing Co
“Typically, we get 500 responses in around 50 hours from our target customers. This is the speed and quality we need to make the right decisions on our product go-to-market approach”
Sari Iija, Brand Manager, Leader Foods